the ghosted bar

45% of young people in Singapore and Malaysia ‘ghost’ their friends due to work commitments. What's more, 64.5% feel burned out at work, and 42.5% believe work has impacted their relationships with friends and partners. ‘The Ghosted Bar’ campaign, which stars Korean actor Park Hyung Sik, aimed to inspire young people to "work responsibly" and not let their friends down by ‘ghosting’ them and working instead.